Insights

Live streaming and event connectivity, from the field

Practical notes on streams, hybrid events, and keeping shows online — migrated from the original Let's Go Live blog.

YouTube Live's New Dual-Format Streaming: What Event Production Companies Need to Know in 2025

YouTube's dual-format streaming lets you send vertical and horizontal live feeds at once. Here's what that means for event production infrastructure.

Hybrid events combine in-person and virtual audiences. Here are the elements that make them work for producers and attendees.

Platform, equipment, capture card, encoder, and embed code — the five building blocks of a successful event live stream.

Tickets, delivery, and stream protection — a practical path to running a live stream that actually works for your audience.